As Executive Producer at Jam3/Monks, I oversaw the end-to-end creation of Chili’s Big Smasher BurgerTime—a nostalgic, arcade-style web game designed to fuel excitement around the launch of Chili’s® new Big Smasher Burger. Blending gameplay with brand storytelling, we reimagined the classic ‘80s BurgerTime concept into a digital experience where players battle fast-food villains to win real-world rewards, including burgers for life and an arcade cabinet.
